Been in CEO/MD roles since 2015, at the age of 40; turned around businesses, with laser sharp focus on driving profitability while building revenue momentum. Thrive in challenging & chaotic business situations. Hard core Sales & Marketing proficiency backed by extensive experience across leading MNCs like PepsiCo, Wrigley-Mars, Philips & Avon, with critical leadership roles, enroute to becoming CEO/Managing Director.
Have had the privilege of expanding an Indian company into Europe.
Exposure to varied consumer categories (packaged food & beverages, confectionery, Lighting, cosmetics, Personal care, Wellness, Home care, etc).
Unique blend of experience: Sales Vs Marketing; Multi-National Vs Indian companies; Small Vs Large companies; Profitable Vs Loss-making companies.
Worked on both established & start-up brands & proved to be a turnaround specialist in more roles than one. Have been a specialist in setting up the right cost structures & championed transformational leaps in Go-To-Market & business models.
Created exponential trajectory on brands & businesses, on the back of some defining marketing execution involving celebrities, aggressive new product launches, mega entertainment/sports properties, aggressive advertising communication, etc.
PepsiCo, Wrigley-Mars’ & Avon's career development & leadership models have helped to build strong business & people-based fundamentals. Have had a winning reputation with internal stakleholders & agency partners/suppliers.


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