Hotline Nos. Awards: +91 8595350504, Conference: +91 8595350505, Exhibition: +91 8595350525

April 25 & 26, 2014,
Hotel Hyatt Regency,
Gurgaon

7000+ Chain Stores/Brands, 700+
People, 100+ Cities, 300+ Events,
Reaching out to a Million Retailer every year

Workshop Agenda

From Problem to Solutions, From Ideas to Implementation
Day 2 - April 26, 2014
Session 1 :
DRIVING PROFIT AND GROWTH THROUGH STORE OPERATIONS EXCELLENCE - DELIVERING RETAIL THE CUSTOMER WAY

Leveraging the Big Data: Closing Gap between Customer & the Profitable Customer with Analytics

When armed with data, leading retailers are taking advantage of the new levers that digital retailing offers to identify, decide, and execute actions across the customer purchase path to grow revenue and profit ahead of their peers. Getting a complete picture of the customer - then getting focused on the profitable ones. Southern States has overcome the reality that many retailers face – data in multiple systems, complex and competing analytic platforms, and the need to make the most of available staff in the tight margin world of retail. how to evaluate, benchmark, and improve performance across multiple channels with consistent, insightful, and actionable metrics that reflect the customer's perspective

Session 2 : BRAND LICENSING AND RETAIL

How brand licensing can help retailers and manufacturers to increase their product portfolio as well as stand out in a competitive market. The session will focus on


Session Highlights
  • Hot Categories for Licensing in India
  • Key trends in Retail licensing
  • Innovation in Licensing by Indian businesses
Session 3 : FRANCHISING - THE NEW RETAIL DISTRIBUTION
Brand partnerships – which model is best for you?

Session Highlights
  • The various Business expansion models available
  • Discuss the partnership options available including franchising, joint ventures and product supply and the associated pros and cons
  • What makes a good partner?
  • What are the key judgement criteria?
  • Learn from the successes and mistakes of retailers in the past
Session 4: WHAT DOES A GREAT CUSTOMER EXPERIENCE NOW LOOK LIKE?
Getting under the skin of the modern consumer

Consumer behaviour & values to determine what drives loyalty

Session Highlights:
  • How have economic, cultural and technological changes shaped new consumer behaviours
  • Changing times of customer loyalty
  • How social media will continue to change the relationship between brand and consumer
Session 5: STANDING OUT: THE FUTURE OF THE STORE
Design, technology & service – The best-in-class store looks like today?

The session will offer up best practices on how to align the most effective people, processes, and technologies to execute corporate strategies at the store level that delivers a superior customer experience.


Session Highlights:
  • Innovative store design to engage shoppers and create memorable experiences
  • How bricks and mortar retailing will evolve to offer personalised experiences and enhanced service
  • How retailers can deploy the digital in store to enhance and personalise the shopping experience, gain from showrooming behaviour and make the sale.
  • Enhance architecture to improve space, light, layout and functionality
  • Hire and retain talented staff
Session 6: THE CHANGING FACE OF LUXURY – ADAPTING TO THE NEW NORMAL
What Do Handbags and Diamonds Have in Common?

Session Highlights:
  • Latest trends and developments in the luxury industry
  • What are the success criteria for sustainable luxury brand growth?
  • Emerging markets and new consumers of luxury products
  • Story telling: strategies to create luxury experiences
  • Brands leading the way and staying ahead of the competition
  • What can other retail sectors learn from luxury retailers?
Session 7: YOUR OWN LABEL - YOUR MULTIPLIER . YOUR DIFFERENTIATOR
Re-learning Private Label: Injecting innovation whilst protecting margins

From Fashion to food & Grocery, Retailers Are Growing through Private labels. Well delivered innovative Brand concepts will continue to help retailers differentiate themselves and drive profits.


Session Highlights:
  • Are your new products innovative to meet the aspirations of their customers?
  • Offering Customisation and Bringing personal experience through label Products
  • Synchronizing supplier's forecasts and business plans to the retailer's store level sales.
  • Create a bottoms-up model of the retail business that projects forecasted sales, shipments, receipts and inventories across EBO's and MBO's ahead of time
  • Share accurate forecasts of future orders, called supplier schedules, with manufacturers.
  • Close the supply chain planning loop with manufacturers who agree to build products as forecasted and commit to protect product availability for retailers who share these forecasts.
Session 8: RETAIL PROPERTY STRATEGY IN 2014 AND BEYOND
The shape and relevance of a retail estate is one of the biggest issues facing the industry as ecommerce grows

Session Highlights:
  • Hear about the key considerations when deciding on property strategy today
  • How to decide how many shops you really need
  • Location, location, location – which trading locations will be most profitable in the coming years?
Session 9: THE LOYALTY ROUNDTABLE
The evolution and future of loyalty schemes in retail

Session Highlights:
  • How loyalty schemes differ by retail sector
  • Traditional loyalty programmes vs new digital offerings
  • The impact of mobile and social media on customer loyalty
  • Utilising big data for retail success
Session 10: RETAIL IN RURAL REGIONS
New dimensions to leverage rural potential.

With 70 per cent of the Indian population living in rural areas, this community of 830 million can hardly be ignored by retailers.


Session Highlights:
  • Developing rural market specific strategies and
  • How to improve service quality in rural communities
  • Business models that best works in Rural Regions
Networking Tea & Closure Speech
 
 
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