Piyush is the Sales Director at Mars Wrigley India and is part of the India Leadership Team based in the Gurugram office. Piyush joined Mars in 2017, as Customer Experience Head and was elevated to the position of Director Strategy & Operations Deployment and New Projects in 2021. During his tenure, among many achievements, he redefined Route To Market (RTM) strategy by building a robust RTM Digitization program for the business. Piyush’s career spans over 16 years with stints in iconic companies like Britannia Industries Ltd., Tata Chemicals (Consumer Division) and Wipro Consumer Care. Prior to joining Mars, Piyush was with Britannia for around 7 years. He joined Britannia in the Central Sales strategy team and moved up the echelons to become Regional Head for East India. He is an alumnus of Sydenham Institute of Management Studies, Mumbai.