Indian Retail Awards and e-Retail Awards Congress 2015

"Winners in ecommerce will emerge that will delight customers through Differentiated and exemplary customer experience, and not just by reducing price".

Mr. Hitendra is the founder and CEO of Reverse Logistics Company Pvt Ltd (RLC), a reverse supply chain firm that owns and runs e-Commerce venture GreenDust.com.

A computer engineer from IIT Roorkee with an MS and MBA from US, Hitendra has over 20 years of progressive work experience in software/IT, multi-channel retail and supply chain solutions.

RLC was seed funded by Mumbai Angels and subsequently funded by Kliener Perkins, Sherpalo, and Reliance.

Before starting RLC, Hitendra was heading the OEM business for Microsoft India. Prior to Microsoft, he was on the management team of a leading US reverse logistics company. He has also worked for Ernst & Young and A.T. Kearney, where he became a subject matter expert on IT, supply chain, and strategy.